On the 13th day of bright fortnight of Kartik, the devotees from all over the country and priests of the Temple celebrate with great pomp and show Patotsava (Crowning) of Shri-Shri 1008 Shri RadhaVallabh Lal Ji. It was on this day that the Deity came to VRINDAVAN, and seated with all rituals at a high cliff (Oonchi Thaur) at Madan Ter on the banks of Holy Yamuna by Shri Hit Harivansh Mahaprabhu. The day is also known as PRAKATYA UTSAVA” (DISCOVERY “VIRNDABAN OF VRINDABAN CELEBERATIONS). Special name has been given to this utsav which goes for 3-5 days in and around this day which includes various bhajan sandyas, Shastryia (Classical) , Folk dance performances and shastriya (Classsical) sangeet performances by different artists in temple and other related places like Madan Ter and Vanchand ji ke dol. Big Gathering is made in moring at Madan ter and All Goswamis of temples along with hundreds and thousands of disciples walks from madan ter to Bada raas mandal with great pomp and show which includes bands, Chavs, fire crackers. Till then, Holy town of Vrindavan remained disappeared amongst dense forests and cliffs. and it was Shri Hit Harivansh Mahaprabhu who discovered it. On this day Annakoot is celebrated at Shri Sewakunj. At the temple itself, festivities include Abhishek with Panchamrita (Five essential ingredients-Cows milk, Curd, Honey, clarified Butter, Sugar and finally with Holy Yamuna water), and decoration as it is being done on Shri HITOTSAVA DAY, with plantain trunks, Bandanwar, Mandap and the Deity seated in Hattari, Mohanthar, Ladoos Boondi, Mathari etc. in large Mauritius are offered specially during Bhog and distributed amongst devotees and temple musicians.